Things You Need To Know About Google Penguin 4.0 Update
Google Penguin 4.0 Update is now part of the core algorithm of Google. After two years of waiting the Google Penguin is updated.
Penguin is now part of real-time. Penguin is a filter that was created to get websites that are spamming in the search results of Google. Because the regular spamming system of Google cannot detect this. 2012 was the year when they first introduced penguin. Before, websites that were affected by penguin needed to be refreshed at the same time for a certain period of time. Basically, penguin was created to capture spam websites. The spammy websites will be penalized. The next penguin update was in the year 2014, and it was named Penguin 3.0. Websites that were captured by this penguin has to wait for at least 2 years in order to be free. Now, these long delays are a thing in the past. Because there was an update with penguin, the data will be refreshed in real time, which means there is a faster response after you reindex a webpage. The pages that will be captured by the new Penguin will also be released by the Penguin. The Penguin 4.0 is more page specific. According to Google, Penguin 4.0 is more granular. Means that it affects more finer granularity than websites. It does not mean that it will only affect web pages. The new Penguin 4.0 will only affects a specific webpage or website. Instead of affecting the ranking of the whole website, the Penguin can now devalue spam just by adjusting the rank based on the spam signal.
Below are some factors about Real Time Penguin that must be taken into consideration:
A. The signal of the Penguin whether it be positive or negative it will be recalculated on crawl. The best tool to test and try the effects of the links is the Link Detox Boost.
B. The new Google Penguin does not only affect the whole website. This actually has an effect to all the levels like the folders, pages, domain, keyword groups and keywords. Means that anything that will go in the rankings will be affected by the Penguin algorithm.
C. It is more harder to diagnose small penguin penalties.
D. Because the new Penguin is much granular, there will be parts of the website that can easily aggravate the Penguin filter, but the ranking will not be affected.
E. The subfolder analysis of the Link Detox is very popular since it can easily diagnose and fix problems with any ranking issues.
F. The Filter Slice Feature of the Link Detox is very helpful in analyzing and checking the groups of source domains, kinds of links, countries groups of keywords and many more.
According to Google, Penguin 4.0 will be last Penguin update.
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